Seminars & conferences
Francesco Tapinassi - Director Toscana Promozione

Director Toscana Promozione

Director of Toscana Promozione Turistica and Scientific Director of BTO, Be Travel Onlife.  He has previously held the positions of Director of Tourism for the Tuscan Region, Director of Tourism Politics at the Ministry of Cultural heritage and Activities, Senior Marketing Strategist for Fondazione Sistema Toscana, Director of APT (tourist board) of Grosseto and Social Media Manager for GAL Ogliastra. He participates as a speaker at conferences on the subject of tourist reviews and network reputation and is a trainer in collaboration with several Italian universities. 

He is co-author, with Nicola Zoppi, of the book Apogeo “ Web Marketing delle recensioni Guida di sopravvivenza a TripAdvisor & co. per albergatori e ristoratori” (Review Web Marketing – A Guide to surviving TripAdvisor & co for hoteliers and restaurant owners) 2017 . And of “turismo e reput’azione” (Tourism and reputation management) by Franco Angeli, together with Roberta Milano.

Select the day that you prefer

  • 12 Oct
  • 13 Oct

Find the event interested

12 OCTOBER  |  10:25 - 12:00 Italy Arena - Pav. A5


Roberto Micera
RTD-B Researcher in Economics and Business Management, University of Basilicata
Piera Buonincontri
Researcher of the Institute of Mediterranean Studies of the National Research Council (ISMed - CNR) Expert in Tourism Marketing
Luisa Errichiello
Senior Researcher at the Institute for Studies on the Mediterranean (ISMed) of the National Research Council (CNR), Italy
Edoardo Colombo
Turismo Italiae President
Giacomo Del Chiappa
Associate Professor of Marketing and Management, UNISS
Francesco Tapinassi
Director Toscana Promozione
13 OCTOBER  |  12:00 - 13:00 Diotallevi 1 Room - South Hall


Federico Giannini
Director of Finestre sull'Arte
Daniele Rocca
Editor of Finestre sull'Arte
Christina Glaeser
Director of Switzerland Tourism in Italy
Herwig Kolzer
Head of Markets Italy and Spain for Austrian National Tourist Office
Pierangelo Romersi
Director Destinazione Turistica Emilia
Giovanna Sainaghi
Director Italy Visit Flanders
Francesco Tapinassi
Director Toscana Promozione